Your design team doesn't need another AI demo.
They need a reason to trust it. We teach creative organizations how to put AI to work, starting with the teams most reluctant to touch it. Capability building for the design-led, AI-enabled organization, from the people who ran it at scale.
Reluctance isn't a training problem. It's a trust problem.
Most AI rollouts in creative organizations fail the same way: a mandate from above, a license nobody asked for, and a team quietly convinced the tool exists to replace them. The demos are slick, the pilots stall, and six months later the only thing that's changed is the software budget.
Designers aren't wrong to be skeptical. They've watched generative tools flatten craft into sameness, and they can spot the gap between a vendor's sizzle reel and a Tuesday deadline. Adoption doesn't start with features. It starts with showing a team, on their own work, where AI genuinely helps, where it fails, and where the human keeps the pen.
That's what we do. We've run design organizations through real change, and we use these tools daily in production work. We teach from the craft side of the table.
The tool is not the transformation. The team is.
Three formats, one trajectory: from clarity to capability.
Every program starts with your gap, not our slides. Pick the format that matches how far the team needs to go.
Executive Briefing
What generative AI actually changes in a content supply chain, and what it doesn't. For leaders deciding where to invest, what to govern, and what to ignore.
Its long form is the two-day Gen-AI Innovation Session: leadership fluency plus a prioritized AI roadmap.
- Runs as
- Half a day, for leadership
- You get
- A shared vocabulary, a prioritized roadmap, and the decisions that unblock the team
Working Sessions
Hands-on, tool-agnostic workshops where your team applies AI to their real work, and learns first-hand where it assists, where it breaks, and where craft stays human.
The catalog- AI & Creative Operations Two days
Build and run an AI-enabled production system.
- Design Thinking for Business Leaders Two days
The practitioner's mindset for non-designers.
- Creative Prompt Engineering One day
Production-grade prompting and a tested brand prompt library.
- Full Spectrum Transformation Three days
Both tracks plus an organizational-integration day.
- Custom Corporate Seminar Half a day
One capability gap, closed, built for your context.
- Runs as
- A workshop series, for teams
- You get
- Workbooks, framework cards, a tested brand prompt library, and a 30-day action plan
- AI & Creative Operations Two days
Embedded Adoption
We work inside your workflows: pilots, governance, champions, and measurement. Adoption designed to survive after we leave.
- Runs as
- Multi-week, inside the organization
- You get
- Running pilots, a governance model, trained champions, and a follow-up session
Alongside the programs: coaching
- Executive 1-on-1 Coaching
Monthly advisory for senior design and marketing leaders, on retainer.
- Mentor-in-Residence
Embedded mentorship for rising design and operations talent, on retainer.
How we teach.
- We don't teach theory. We teach what we ran.
Our frameworks were built inside one of the world's largest CPG design organizations, not in a curriculum lab. You learn the mental models and workflows practitioners actually use.
- You bought the tools. We teach the team to use them.
Most organizations respond to change by buying software and hoping adoption follows. It rarely does. We close the gap between what your teams know and what the AI-era organization needs.
- Every program starts with your gap, not our slides.
A pre-program design phase tailors every engagement to your industry, brand, and the specific capability gap that made training feel urgent.
- Training without a 30-day plan is entertainment.
Every program ships with the follow-through built in: workbooks, framework cards, an action plan, and a follow-up session, so capability actually sticks.
Craft firstHuman-ledMeasured
The same people who do the work.
Training is taught by the practitioners behind the studio, a team with fifty-plus combined years leading creative, production, and art direction inside organizations like Newell Brands, Kellogg, Walmart, Amazon, and Target. We're not futurists. We're working designers who use these tools in production, every day, and teach what holds up.
Adobe trusts us to teach this.
Grace Engels
PresidentJosh Stalford
Senior Manager, Operations & AI AutomationTessa Souers
Director, OperationsSarah Monfore
Director, Design
Ready to make the case to your team?
- Tell us where the team is stuck. The tool, the mandate, or the reluctance.
- We design the program around that gap before anything else happens.
- You get the format, the plan, and the fee in writing before it starts.
Not sure where to start? A facilitated team skills and AI-readiness assessment maps what the team can do against what's coming, and routes you to the right program. Ask for it in the note.
Prefer email? [email protected]